Now that you know who your ideal customer is and what they're like, you can begin to answer the next question which is, “What is it that my ideal audience needs or wants”?
By developing something with the needs and desires of your audience in mind, you will set yourself up to be able to create something that you know your audience will respond to and ultimate be interested in purchasing.
If you really want to set yourself up for the best chance of selling your products, try and solve a problem or satisfy a desire that they have.
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